Posted by Daniel on May 29, 2010 under Ebook Business, Online Business | 
Many people who work online are now getting into the ebook business, and it is a solid business idea.
Not convinced?
In May 2010 the AAP – Association of American Publishers – announced that ebook sales rose yet again in the first quarter of the year – up 252%. This has been happening quarter after quarter and it reinforces the fact that the ebook industry is booming. And here are some more reasons why you should sell ebooks.
Some of the advantages of an ebook business are the low costs to produce and store ebooks, low shipping costs, and you can sell your ebooks via online stores that remain open 24 hours, 7 days a week. This is truly a business which can operate like clockwork, taking orders even while you are taking a break.
But there are multiple ways of marketing ebooks. Let’s look at some of these.
1. Write And Sell Ebooks
With the right information anyone can write an ebook themselves. By selling your own ebooks you get to retain all of the profits. Your main costs will be the time you spend while researching and writing ebooks. As soon as you start selling your ebooks you have almost no outgoing costs except for hosting and payment processing fees.
2. Sell Other People’s Ebooks and Pay Royalties
If you already have a web site or blog you can offer to sell other authors’ ebooks through the site. It is normal to pay a royalty to the author, for example 40% of the revenue from each copy.
3. Sell Ebooks with Resale Rights
If you search online for ebooks with Resell Rights, then you will find hundreds of ebooks on all kinds of topics available. When you purchase the ebook with Resell Rights you have the copyright owner’s permission to sell the ebook through your site and keep all of the income.
4. Use Ebooks with Private Label Rights
If you look for ebooks with PLR or Private Label Rights then you have even greater flexibility. With PLR rights you can represent the ebook as your own and typically you can also edit it, split or repackage the material, and even publish it under a new title.
These are just a few of the techniques employed for incorporating ebooks into an online business.
Posted by Daniel on November 14, 2008 under Ebook Business |
By Daniel Moro
If you are setting up an online business then sooner or later you will wonder whether you should be writing and selling your own ebook. Here are 8 reasons why you should do it.
1. Brand Awareness
When you write your own ebook and publish it online, not only is there the prestige of being able to call yourself a book author, there is also an increase in brand awareness.
Your audience will grow to recognize and trust your name, they will perceive you as more of an expert in your topic, and they will be more likely to purchase something from you in the future.
2. Good Prices
If you believe that electronic books always sell for less than their paper counterparts, think again! Ebooks are regularly selling for remarkably high prices.
If you don’t believe me, have a browse at the ebook marketplace at ClickBank. In this marketplace alone there are over 10,000 products for sale and many of them are ebooks priced between $20 and $50.
3. Low Production Cost
Ebooks take an investment of time during the development stage, but once they are finished they don’t cost anything to produce. There is no manufacturing process required.
You simply place the file on a web server so that your customers can download it.
4. Low Delivery Cost
Ebooks are almost free to store and deliver. Have you ever worked in retail? Then you may know what is involved in maintaining a storeroom, making deliveries to customers, handling returns, and keeping track of all the stock.
When you sell ebooks you need not worry about all of that. You don’t need any special storage space in your office. You only need a few megabytes on your hardrive. And you don’t have to worry about any product returns!
5. Instant Delivery
Ebook delivery is instant and, like production and storage, delivery of ebooks costs virtually nothing. Most customers download their ebook from the Internet immediately after completing their payment.
6. High Profit Margins
After reading the reasons given above, you should not be at all surprised to learn that ebooks have very high profit margins. Once the ebook is written the only real cost you will have is a small percentage for payment processing fees.
7. Never Run Out of Stock
You will never run out of stock. That is, unless you accidentally delete your final copy of the ebook… in which case you better talk very nicely indeed to one of the customers who already purchased your ebook.
8. Instant Gratification
Customers love to buy products that they can receive immediately and selling ebooks is a way of providing this instant gratification. They allow you to provide instant information, instant advice and instant solutions to your readers.
As you can see, ebooks are truly a wonderful tool for online businesses. Get started on your own ebook right away.
